Telephone Tracking allows you to track calls from your website and understand exactly what marketing activity brought them whether it was from another website, Google or your paid search campaign.
So no longer will you have to guess how your caller has found you.
Why you need Call Tracking
Telephone monitoring is an essential tool for any business that spends money on advertising across multiple channels. Clients with AdWords possess an inborn need to track the calls that relate to their keywords, in order to comprehend which keywords deliver call conversions. monitor phone calls With no visibility of call conversions, it’s simply not feasible to figure out if your investment in the keywords in your portfolio is delivering value or not. Is just tracking AdWords call conversions ?
Most customers are looking to track not just PPC, but additionally SEO, Display, Affiliates, Social Media in addition to Offline campaigns like TV, Direct Mail, Radio, Print media & trade show traffic and of course Bing PPC traffic. This is where the power of a 3rd generation phone tracking system like Call Conversions Tracking comes in, since it lets you see your ROI for each of these vital channels not only Google PPC. This can be essential actionable data allowing you to optimise the efficacy of each of your marketing channels, key to the success of any business.